2009 to 2011 · Atlanta, Georgia
If you are here you followed a link out of a PDF written in 2011, or you found an old page that has not existed in over a decade. Either way, here is the short version.
Must Have Marketing, LLC was the direct response company that published Response Dynamite, the conversion manual Joe Lavery wrote and sold between 2009 and 2011. Real time dime sales, simulated dime sales, the 30-day hold, the one time offer sequence, coreg list building. It documented the tactics that were pulling 6 to 24 percent on the front end when the rest of the industry called 1 percent a good day.
Every page this domain used to serve is retired. If you followed one of these out of the book, this is where it went.
/mmi Must Have Marketing Insider. Closed./amazing The offer behind coupon code RD1. Closed./rap Retired./influence Retired./secure/mmi/ The old order pages. Long gone, and you should not be putting a card into a 2011 checkout anyway.He kept selling for another decade, got tired of renting every tool he sold with, and learned to build them instead. He writes his own code now, every day, in public. Modern Creator Network is the platform, and Create With Friends puts creators in a booth together so they build alongside a real person instead of alone.
The book still holds up, because none of it was ever about the technology. Read it free, no optin.
Must Have Marketing, LLC · 2009 to 2011 · No longer trading
Response Dynamite ·
Joe Lavery